Promoting the Future of Work at Goodwill

    [fa icon="calendar"] Mar 18, 2022 2:12:19 PM / by Jenny Kakasuleff

    Jenny Kakasuleff


    The next three years have the potential to be among the most important in our more than 90-year history. Although the COVID-19 pandemic created obstacles, Goodwill remained vigilant, working with our employees, board members and other supporters to make decisions that have put us in a place of strength. We are excited to deliver a Strategic Plan that expands and leverages existing opportunities, while also identifying, exploring and developing new ones. 

    One idea that is introduced in the new Strategic Plan is the concept of One Goodwill. Goodwill offers a range of services and programs, with those we serve entering our ecosphere through many different paths, like our high schools, Nurse-Family Partnership program or as an employee at one of our facilities. The families we serve often face a spectrum of challenges, so our goal is to create a seamless path between these programs to ensure those we serve have access to all of the resources they need to achieve success. 


    The more we can collaborate and work together to deliver vital services and resources, the better prepared we will be to meet the promises of our mission. Our Strategic Plan includes five primary areas of focus:

    Social Enterprise: Goodwill will operate and grow viable businesses that provide the funding needed to sustain and build on current and future initiatives, while continuing to execute our mission within operations.

    Generational Impact: Goodwill will foster an environment of support and learning, providing all those we serve with opportunities for skill attainment and knowledge gain, benefiting them and future generations.


    People: Goodwill will be an employer and service provider that ensures employees and persons served are cared for holistically, meeting people where they are and connecting them to additional resources when needed.

    Community: Goodwill will engage, listen to and inspire others to support our mission, developing relationships that lead to informed supporters, new participants and strong advocates.

    Diversity, Equity and Inclusion: Goodwill will work internally and develop external partnerships to create a culture and workplace of acceptance and belonging that is the change we want to see in our communities. 

    Read all of the details at

    Topics: Employment, Education, Mission Awareness, Multi-gen impact, Strategic Plan

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